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Back to blog March 29, 2019 No Comments Author: Andy Jones

Private Equity Investing in Healthy Living and Organic Foods

A member of our research team pointed out an investment trend she has noticed in recent years – private equity firms investing in businesses that cater to health-conscious individuals. This includes investments in healthy lifestyle brands, organic food companies and companies that generally market their products as “better-for-you”.

The best way to illustrate this is with a few examples in each category:

Healthy Lifestyle

Sailing Capital, Longitude Capital and Strathspey Crown invested in

Alphaeon Corporation (Irvine, CA).

Alphaeon Corporation is a lifestyle healthcare company that commercializes and develops highly innovative technologies and services to promote patient wellness, beauty and performance. Alphaeon has also been very active with add-on acquisitions.


The Cambria Group invested in (Redwood City, CA) is an online community empowering people to lead a healthy and green lifestyle.


MBF Healthcare Partners and LFE Capital invested in

eMindful (Vero Beach, FL)

eMindful, Inc. provides specialized, comprehensive solutions through evidence-based programs that improve participants health and well-being. Its technology-enabled solutions are delivered through live, online classrooms taught by licensed health professionals and are designed to assist individuals prevent, mitigate, and slow the progression of diseases associated with family, work and lifestyle risk factors.


Quantum Capital Partners invested in

Positive Lifestyle International (Tampa, FL)

Positive Lifestyle International markets lifestyle products including but not limited to: Cheeks Footwear, Body by Bison, bedding, massage products, exercise equipment and other healthy Lifestyle related products.


Z Capital Partners and Drum Capital Management invested in

Modere (formerly Neways) (Springville, UT)

Modere (formerly Neways) manufactures and distributes a full range of clean living, life style products including: nutritional, personal care, health and wellness, and household care products.


Organic Foods

Emil Capital Partners invested in

ALOHA (New York, NY)

ALOHA is building a lifestyle brand. Products include all-natural vitamin supplement The Foundation, dried green juice The Daily Good Greens, organic plant-based protein powder, superfood chocolate, coconut water sweetener and superfood trail mix.


Solera invested in

Annie’s Homegrown (Berkeley, CA)

Annie’s Homegrown is a natural and organic food company.


Breakwater Management and Hauser Private Equity invested in

Argo Tea (Chicago, IL)

Argo Tea is a multi-channel branded beverage enterprise. The business offers a distinctive menu of natural, Tea-based signature drinks, wide choice of loose-leaf Teas, organic coffee, and other specialty foods.


J.H. Whitney & Co. invested in

C.J. Foods (Bern, KS)

C.J. Foods produces super-premium, organic, and holistic pet Foods and treats for dogs, cats and exotic birds.


Horizon Holdings invested in

Healthy Food Ingredients (Fargo, ND)

Healthy Food Ingredients, LLC (HFI) is a specialty ingredient company that provides non-GMO, organic, gluten free, and identity preserved Ingredients to the Food and pet Food manufacturing and Food service industries.



KarpReilly invested in

LifeAID (Santa Cruz, CA)

LifeAID is a manufacturer of premium, healthy and convenient nutritional products for different active lifestyles. LifeAID’s line of “better-for-you” beverages include FitAID, FocusAID, PartyAID, TravelAID, GolferAID, and the FitAID Fuel Pouch.


Clearlake Capital Group invested in

Better For You Holdings (Fairfield, CT)

Through its Better For You platform, Clearlake has invested in the following companies:

  • Joyfuls is a purveyor of chocolate-covered snack product that are certified non-GMO, fair trade, made with gluten-free ingredients, and with no artificial flavors or colors.
  • Proven Brands is a producer and marketer of high quality, branded, shelf-stable healthier snacks.
  • Chef’s Cut Real Jerky is a purveyor of premium, hand-cut jerky and other products.
  • OWYN sells sustainably sourced, functional beverages including its clean label plant-based protein powders and ready to drink shakes.
  • From the Ground Up is a marketer of plant-based non-GMO pita chips, pretzels and crackers made from vegetables.


LFE Capital invested in

Jackson’s Honest (Crested Butte, CO)

Jackson’s Honest manufactures and markets a snack portfolio of better-for-you potato chips, tortilla chips and grain free puffs.


Teall Capital invested in

Sunshine Beverages (Winston-Salem, NC)

Sunshine Beverages produces, markets and sells a “better-for-you” energy beverage, branded Sunshine.


Alliance Consumer Growth invested in

Way Better Snacks (Minneapolis, MN)

Way Better Snacks is an emerging healthy snack brand that makes delicious Better-for-you tortilla chips and crackers. All of the Way Better Snacks products feature bold flavors, premium quality non-GMO ingredients that are high in nutrients and sprouted whole grains.


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